Keep the Archipelago Tidy Association

For over half a century, our friends at Keep the Archipelago Tidy Association (Pidä Saaristo Siistinä ry) have been working to keep the Finnish waterways clean and healthy. To help them in this important task, we launched an ongoing seasonal collection of PSS ry products to raise awareness and collect funds for the association’s work. It’s time to unveil the collection’s newest drop.

The Summer 23 capsule sees the unisex collab branching into a stylistically new direction. A case in point: the Lootholma 3L Jacket. Designed as the jacket for exploring the archipelago, the Lootholma Jacket draws its inspiration from the retro sailboat racing aesthetics of the 80s and 90s and pairs it with technical details from the present day. The three-layered jacket has a water column of 20 000 and fully taped seams, making sure no wind or water gets to you.

Tapping into the same source of inspiration, the Wolax Hybrid Shorts feature a similarly retro racing-inspired look. However, there’s more than meets the eye here, as well. The shorts also double as a pair of swimming trunks – hence the ‘hybrid’.

The drop also includes t-shirts, sweatshirts, long sleeves, hoodies, and more – all featuring Roope, the iconic seal of the Keep the Archipelago Tidy Association. As a part of our ongoing cooperation, we’ll also be donating to the Association to help them continue the work.

Founded in 1969, Keep the Archipelago Tidy Association has been working to keep our waters clean and healthy. The actions put forth by the Association include removing marine debris from the waters, raising awareness, and arranging clean-up events. Read more about the association’s actions here.