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We work together with Pure Waste textiles on our recycled products.
Pure Waste makes ecologically sustainable and premium quality 100% recycled fabrics and yarns. Their products are entirely made out of recycled textile waste and offer the consumer the same quality and comfort as those made out of virgin materials.
Pure Waste Textiles use only materials that would otherwise go to waste. Almost 3 million tons of cotton are wasted yearly in spinning yarns, weaving and cutting fabrics. That’s enough material to manufacture three T-shirts for every person on this planet. Up to 15 % of the cotton intended for clothing is wasted in the manufacturing process, and it takes over 11000 litres of fresh water to grow 1kg of cotton. This is where Pure Waste comes in.
Pure Waste collects textile waste from clothing factories and spinning/weaving mills. The waste is organized into different qualities and colors, and each are then opened back into fibers. The mechahically opened cotton waste can then be mixed with recycled polyester or viscose to reach the quality and functionality of fabric desired. After mixing, the fibers are spun into yarns, which can then be knitted and weaved to fabrics.
We use Pure Waste textiles each season for a wide range of products.
Read more at: https://purewastetextiles.com/
Stylist Shadi Razavi is our longtime friend, colleague, and styling most of the Makia catalogue shoots for almost a decade now. In this edition of Makia & Friends, she briefly shares some of her working methods and views on today’s fashion.
Elina might be smaller in size but her relentless work ethic and humane approach for design have made her a giant powerhouse in our design department. Combining timeless style into functional solutions make her designs top acquired items from season to season.
With one of the busiest shopping seasons of the year in progress, amidst all the consuming hysteria, we want to emphasize the responsibility for sustainability that lies within all of us. This is why we encourage our customers to take a moment and ask themselves – “Do I really need this product?”