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Makia and Finnish fashion house Ivana Helsinki have worked together on a women’s collection celebrating the 20th anniversary of Ivana’s original camping themed collection that was first introduced to the public in 2000.
The idea for this collaboration spawned from a background that both labels’ head designers, Paola Suhonen and Jesse Hyväri, shared two decades ago. Jesse was working as a trainee for Ivana at the time, and the two had a mutual interest towards nature and traveling on road trips around northern Scandinavia.
The collection consists of summery outfits and prints inspired by the original collection from two decades ago, brought into the present day with a fresh look.
Meet the man behind Makia’s Fall/Winter 2021-22 ‘True North’ lookbook landscape images.
To celebrate Makia’s twenty year long journey, we will publish four Journal posts highlighting some of the pivotal moments from along the way. Here is part 2/4.
Makia has worked with Lidl on a goodwill project.