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Getting to enjoy the sea in all its glory is one thing, but equally important it is to give back to our source of life.
The Baltic Sea is close to our hearts and lives here at Makia. Unfortunately, it is in a poor state due to eutrophication caused by nitrogen and phosphorus discharges, which feeds algae and water plant growth in the sea. Phosphorus in particular plays a key role in the growth of blue-green algae blooms. Each year we donate funds in preventative work to the John Nurminen foundation. JNS implements concrete Baltic Sea protection measures with proven results.
Also, together with Keep the Archipelago Tidy Association we created a small ongoing collection of everyday essentials to promote the wellbeing of our coastal and lake areas. It features the iconic seal logo that has adorned Nordic seas amongst sailors for decades. 20% of collection’s sales will be donated to the association to aid in waste management of Finnish waterways and archipelago.
The following pictures were shot on an island cleanup day in collaboration with Makia and Aito Surffibussi (surf bus) this summer. Let’s keep our oceans clean and encourage others to do so as well.
John Nurminen Foundation
Keep The Archipelago Tidy foundation
With one of the busiest shopping seasons of the year in progress, amidst all the consuming hysteria, we want to emphasize the responsibility for sustainability that lies within all of us. This is why we encourage our customers to take a moment and ask themselves – “Do I really need this product?”
Kimmo Syväri is a longtime Makia family member and the other founder of KOSKI SYVÄRI, a Helsinki based entrepreneurial venture. In the early years of Makia, Kimmo was a large part of creating the high standard visual identity behind Makia, and today continues to push the envelope through his own company.
For this winter, we have a selection of versatile jackets with the main goal of keeping you warm and comfortable over the cold season.